FOR
IMMEDIATE RELEASE
Contact:
Office of the President
Omega World Travel
703-359-8866
MOST
TRAVELERS WOULD PAY EXTRA FOR A NONSTOP FLIGHT ACCORDING TO LATEST
OMEGA POLL
FAIRFAX,
VIRGINIA -- September 25, 2000 -- According to a recent
Omega World Travel Poll, 82% of travelers said they would pay extra
for a nonstop flight. Thirty-two percent said they would pay $50
extra, 25% would pay $25 extra, 14% would pay $100 extra, 9% would
pay $10 extra, and 2% would pay up to $200 extra for a nonstop flight.
Only 18% of respondents said they would not pay any more money for
a nonstop flight. With all of the delays and cancellations of flights
this past summer, it is not surprising that most travelers will
pay extra to fly nonstop.
These
are just a few of the many findings of the latest Omega World Travel
Internet and Fax Travel Poll conducted during June and July 2000.
Respondents to the Poll included 509 Omega clients and corporate
travel managers who responded to the Poll by fax and Internet users
from the general public who responded to the Poll on the Omega Web
site. Following are the Poll results:
1.
How much extra are travelers willing to pay for a nonstop flight?
| |
Responses |
Percentage |
| $50 |
163 |
32% |
| $25 |
125 |
25% |
| $0 |
92 |
18% |
| $100 |
72 |
14% |
| $10 |
48 |
9% |
| Other* |
9 |
2% |
Total:
509 responses 100%
Other* (Additional responses include "$200", and depends
on time change, destination, or arrival time.)
2.
What, besides price, is most important to travelers about a hotel
room?
| |
Responses |
Percentage |
| Comfortable
bed |
179 |
35% |
| Location
in quiet area of hotel |
65 |
13% |
| Cable
television |
43 |
8% |
| In-room
coffee |
35 |
7% |
| Nice
view |
35 |
7% |
| Luxury
bathroom |
34 |
7% |
| Other* |
30 |
6% |
| Internet
connectivity |
27 |
5% |
| Cleanliness |
27 |
5% |
| Free
local phone calls |
26 |
5% |
| Work
desk |
8 |
2% |
Total:
509 responses 100%
Other* (Also important to travelers are safety, non-smoking room,
room service, robe and slippers, hair dryer, iron, handicapped accessible
room, location near front desk, and being in a suite.)
OMEGA
COMMENTS: A comfortable bed is key to travelers so they feel
refreshed in the morning in preparation for a long day ahead. We
believe hotels could capitalize on this fact to gain an edge over
competitors by promoting their comfortable beds. They could offer
adjustable or heated beds, firm beds, or water beds. They could
also provide soft, cotton sheets, along with superior pillows and
comfortable blankets. We also find it interesting that in-room coffee
is very important to travelers. In one of our previous surveys,
in-room coffee was ranked the top hotel room amenity. Respondents
to our current survey also listed many other details that are important
to them about a hotel in general, not the hotel room itself. These
include location, good food, continental breakfast, exercise facilities
and a pool, friendly staff, good service, and convenience to the
airport.
3.
Which is more important to a traveler: lowest fare or preferred
airline?
| |
Responses |
Percentage |
| Lowest
fare |
345 |
68% |
| Preferred
airline |
164 |
32% |
Total:
509 responses 100%
OMEGA
COMMENTS: Travelers used to place great importance on booking
their preferred airline in order to gain frequent flyer miles. Lately,
because of the increase in airfares, we have been seeing even frequent
travelers opt for the lowest fare. We believe the airlines should
be aware that rising airfare costs are a great concern to both frequent
and leisure travelers.
4.
How confident are travelers in airline luggage control?
| |
Responses |
Percentage |
| Somewhat
confident |
361 |
71% |
| Very
confident |
99 |
19% |
| Not
very confident |
49 |
10% |
Total:
509 responses 100%
OMEGA
COMMENTS: These are somewhat positive statistics for the
airlines as only 49 out of 509 respondents or 10% are not very confident
in airline baggage control. While 71% of respondents are somewhat
confident in airline baggage control, most business travelers prefer
to carry on their bags, which leads us to the next question.
5.
Do travelers feel passengers carry on too much bulky luggage on
plane flights?
| |
Responses |
Percentage |
| Yes |
435 |
85% |
| No |
74 |
15% |
Total:
509 responses 100%
OMEGA
COMMENTS: Well, this is not a surprise. Travelers these days
carry on an unbelievable amount of large, heavy bags, even though
the carry-on limit is two bags per passenger. All that luggage slows
the boarding process as people take the time to load their heavy
bags in the overhead bins. Many times the bags are so heavy, people
need help loading and unloading them.
6.
What do travelers think of the new baggage measurement templates
or sizers that are installed at some airport X-ray machines?
| |
Responses |
Percentage |
| Favor
them |
391 |
77% |
| Don't
favor them |
118 |
23% |
Total:
509 responses 100%
OMEGA
COMMENTS: The fact that 77% of respondents favor the luggage
templates or sizers at some airport X-ray machines shows that the
majority of travelers would rather that most people carry on normal-sized
bags that can easily fit in airline overhead bins. While the sizers
have caused long lines at the X-ray machines and have annoyed many
passengers who have to check their bags because they won't fit through
the sizer, in the long run they may help to make travel smoother.
7.
On a plane flight, do travelers like to talk to the passenger sitting
next to them?
| |
Responses |
Percentage |
| Sometimes |
317 |
62% |
| No |
97 |
19% |
| Yes |
95 |
19% |
Total:
509 responses 100%
OMEGA
COMMENTS: These statistics are significant in that they show
that travelers mostly like to remain quiet and use time on the plane
to sleep, read, relax, work, watch movies, or prepare for their
upcoming trip or going home.
8.
When traveling, what section of the daily newspaper do travelers
like to read first?
| |
Responses |
Percentage |
| Main |
201 |
39% |
| Business |
104 |
20% |
| Lifestyle |
85 |
17% |
| Sports |
49 |
10% |
| International |
25 |
5% |
| Metro |
23 |
5% |
| Other* |
22 |
4% |
Total:
509 responses 100%
Other*
(For some travelers, the most important parts of the paper are the
comics, the crossword puzzle, and the editorial page.)
OMEGA
COMMENTS: These results show that travelers like their news
and as a result appreciate newspapers and news channels on planes
and in hotels.
9.
Do travelers feel that the proposed United/US Airways merger
will
cause fares to rise?
| |
Responses |
Percentage |
| Yes |
345 |
68% |
| No |
164 |
32% |
Total:509
responses100%
10.
Do travelers find most airport airline check-in counter agents friendly?
| |
Responses |
Percentage |
| Yes |
350 |
69% |
| Sometimes |
137 |
27% |
| No |
22 |
4% |
Total:
509 responses 100%
OMEGA
COMMENTS: These are very positive statistics for the airlines.
The airlines should continue to promote friendly agents and supervisors,
as they boost service levels and keep tempers of passengers calm
during delays and cancellations.
11.
What do travelers purchase most often at the airport?
| |
Responses |
Percentage |
| Drink |
173 |
34% |
| Food |
103 |
20% |
| Magazine |
84 |
17% |
| Newspaper |
57 |
11% |
| Book |
44 |
9% |
| Nothing |
40 |
8% |
| Other* |
8 |
1% |
Total:
509 responses 100%
Other* (Travelers also like to purchase souvenirs, gum, frozen yogurt,
mints, and gifts.)
12.
What activity do travelers like to do most during free time on a
business trip?
| |
Responses |
Percentage |
| Sightsee |
213 |
42% |
| Relax |
126 |
25% |
| Shop |
61 |
12% |
| Relax
at the pool |
42 |
8% |
| Attend
a cultural event |
17 |
3% |
| Play
golf |
13 |
3% |
| Visit
a national park |
11 |
2% |
| Work |
11 |
2% |
| Other* |
7 |
1% |
| Exercise |
5 |
1% |
| Read |
3 |
1% |
Total:
509 responses 100%
Other* (Travelers also like to hike, go to a casino, go to a piano
bar, and scuba dive. One respondent replied, "I dont
have much free time during a business trip.")
OMEGA
COMMENTS FOR QUESTION #12: We find it very interesting that
the majority of respondents like to sightsee, followed by relax,
during free time on a business trip. In fact, in our 1998 Travel
Survey, we also posed this question and once again, sightseeing
topped the list, followed by relax. Travel agents should ask their
business clients when making their reservations if they are interested
in receiving information about local attractions in the city they
are visiting.
13.
What most annoys travelers about renting a car?
| |
Responses |
Percentage |
| Long
check-in counter lines |
156 |
31% |
| Rental
offices far from the airport |
141 |
28% |
| Slow
check-in by attendant |
107 |
21% |
| Requested
car unavailable |
90 |
18% |
| Other* |
15 |
2% |
Total:
509 responses 100%
Other* (Travelers also find irritating add-ons and taxes, rental
office closed upon late arrival, complicated company Web sites,
and different price upon check-in than quoted through 800 number.)
OMEGA
COMMENTS: While we acknowledge that rental car companies
have taken many positive steps to make the car rental process easier
and are not trying to discount all that they have done and continue
to do for their clients, the car rental process can many times be
slow. Long check-in counter lines top the list of annoyances, closely
followed by rental offices far from the airport. Once again, we
do acknowledge that the layout of many airports requires car rental
offices to be located far from the terminal. In our next survey,
we will ask a question on the positive changes car rental companies
have made.
14.
How often do travelers find air travel to be stressful?
| |
Responses |
Percentage |
| Some
of the time |
402 |
79% |
| All
of the time |
56 |
11% |
| Never |
51 |
10% |
Total:
509 responses 100%
OMEGA
COMMENTS: We find these statistics interesting in that lately
we have been finding travel to be very stressful. For instance,
parking lots are more crowded, shuttle buses are slow, there are
long walks to gates, and there are more people than ever waiting
in line at newsstands and eateries, in addition to flight delays
and cancellations. Many travelers know how to make travel less stressful.
They travel late in the morning or early afternoon, book nonstop
flights, do not travel on Friday nights, pack light, and they take
advantage of private airport parking lots. These are all methods
that make travel less stressful.
Once again,
the Omega World Travel Internet and Fax Travel Poll was conducted
during June and July 2000. There were almost 800 responses to the
Poll, which was conducted by fax to Omega business travelers and
corporate travel managers and on the Internet at the Omega Web site
to Internet users from the general public who visited the Web site
and responded to the Poll.
The Fax
survey and the Internet survey were identical. Respondents were
asked to fill in their name, title, company, address, phone number,
e-mail, and average number of business trips taken per year. Respondents
were only allowed to check one answer or fill in one answer for
each question.
After
eliminating duplicate surveys, surveys in which travelers said they
do not take any business trips during the year, and surveys that
did not list a company or phone number, there remained 418 Internet
surveys and 91 Fax surveys for a total count of 509 surveys by male
and female respondents. Responses for the fax and Internet Polls
were compared against each other and found to be consistent.
The 509
respondents said they take between one and 65 business trips a year,
with the average traveler taking between three and 10 business trips
a year, and some taking 20, 25, 30, 40, and even 65 business trips
a year. Sample titles of respondents include chairman and CEO, CFO,
consultant, director, marketing manager, president, sales manager,
self-employed, travel coordinator, and VP, among many others.
Respondents
are from large and small companies and government agencies including
Arthur Andersen, Bank of America, Boeing, Department of Energy,
E & G Classics, Ernst & Young, First Union Securities, Gage-Babcock,
The Greenwood Company, Hershey Foods, National Park Service, Spring
Industries, Sweetheart Cup Company, Synthetic Industries, USDA Forest
Service, United States Postal Service, and Voith Transmissions,
among many others.
The majority
of responses came from U.S. cities. There were a few international
responses. U.S. cities of respondents include Annapolis, Md.; Atlanta;
Chattanooga, Tenn.; Fredericksburg, Va.; Groton, Conn.; Lakewood,
Colo.; Lancaster, Penn.; Menomonee Falls, Wis.; Miami, Fla.; Milwaukee;
New York City; Philadelphia; Riverside, Calif.; Rosemont, Ill.;
San Francisco; Troy, Mich.; York, Penn.; Washington, D.C., and more.
International responses were from Budapest, Hungary; Istanbul, Turkey;
London; St. Thomas, U.S.V.I.; San Juan, Puerto Rico; Stockholm,
Sweden; and Toronto, Canada, among others.
The Omega
World Travel Internet and Fax Travel Poll reflects the opinions
of Omega World Travel business clients and corporate travel managers
and Internet users from the general public who chose to participate
in the Poll. The Poll results do not necessarily reflect the opinions
of business travelers or corporate travel managers in general, Internet
users in general, or the general public.
Omega
World Travel, headquartered in Fairfax, Virginia, is one of the
15 largest travel agencies in the United States. Founded by President
and CEO Gloria Bohan in 1972, Omega serves corporate, government,
and leisure travelers. The company has approximately 1,000 employees
and 200 offices nationwide and internationally in the United Kingdom,
Guam, and Okinawa, Japan. Overall sales revenues for the company
in 1999 were more than $600 million.
Omega
is also a leader in Internet travel services. For example, Cruise.com,
a separate company founded by Omega, has become the Internet's largest
cruise seller. Other Omega Internet sites include TourDeals.com,
offering discounts on tours worldwide and AirDeals.com, offering
discount airfares on major carriers. Top9.com, the latest Omega
Internet success, is a Web ranking and search directory.
For more
information on the Omega World Travel Internet and Fax Travel Poll,
please call Christine O'Dwyer, Manager of Communications, Omega
World Travel, at 703-359-0200, ext. 323 or 703-359-8866.
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